Professional Background

Jimmy Matta is a senior executive television producer with over 18 years of experience in media production across the Middle East, particularly in Lebanon and the United Arab Emirates. Since 2009, he has worked closely with MTV Lebanon and Studiovision, contributing to the production of a wide range of television programs.

Production Experience

Jimmy has led and executed numerous productions covering entertainment, social, political, economic, and business topics. His portfolio includes live and recorded shows, concerts, special events, documentaries, and digital content. He has collaborated with major regional broadcasters such as Dubai TV, Abu Dhabi TV, Dubai Media Incorporated (DMI), Al Ghad TV, Oman TV, SBI, and the Saudi Broadcasting Corporation (SBC). He also served as Senior Executive Producer with Dubai Media Incorporated during Expo 2020 Dubai.

Digital Media & Leadership

In addition to his television work, Jimmy is the Managing Director of ChannelMeMedia, a digital marketing and production agency operating in Lebanon, the UAE, and Paris. The agency specializes in branded content, social media strategy, and cross-platform storytelling. His experience across both traditional broadcasting and digital platforms allows him to effectively bridge linear television production with the evolving demands of digital media.